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Food Packaging Design Indonesia
Temulawak
Javanese turmeric superfood kraft pouch for Temulawak — earthy, heritage-rich packaging that celebrates Indonesia's most revered herbal root in a modern premium format.
Kraft Stand-Up PouchFormatEN + IDLanguageJavanese HeritageOrigin StoryPrint-Ready PDFDelivery
The Story
Challenge & Outcome
1
The Situation
Temulawak needed packaging for their Javanese turmeric superfood powder that honoured the deep cultural heritage of temulawak in Indonesian traditional medicine while positioning the product for international wellness market appeal.
2
The Problem
The kraft pouch format had to communicate artisan quality and sustainable values.
3
The Outcome
The packaging positioned Temulawak as a premium heritage superfood brand capable of competing in international wellness markets while maintaining authentic Indonesian cultural identity.
Our Approach
How We Did It
1
A natural kraft pouch format was selected to anchor the product in artisan, earth-conscious wellness values.
2
Heritage botanical illustrations of temulawak root were developed to communicate authenticity and single-ingredient provenance.
3
A warm earthy palette of turmeric gold and deep brown accounted for the kraft material base.
4
English and Indonesian language elements were balanced to serve both domestic and export market requirements.
The Work
Project Preview
Client Feedback
“The packaging tells the story of temulawak perfectly — it's Javanese heritage meeting international wellness.”
Brand Founder
Temulawak
Client Reviews
More Client Voices
“I have now worked with Haris on multiple branding and packaging projects and he consistently delivers outstanding results. His understanding of design briefs is excellent, revisions are quick, and the final quality is always something I am proud to present. An exceptional creative partner — I cannot recommend him highly enough.”
A
Azzidoda B.
Brand Owner — Germany
“Haris delivered such high-quality branding and packaging design for our project. His attention to detail was outstanding and the final files were perfect. I am fully satisfied and will absolutely use his service again — I would recommend him without hesitation to any brand looking for professional, print-ready work.”
L
L. Louzxeras
Brand Manager — Canada
“Working with Haris was a superb experience from start to finish. His design work is wonderful — creative, polished, and professionally executed every time. What truly stands out is his patience and willingness to keep working until every detail is exactly right. Exactly the kind of design partner you want.”
D
Dan O.
Creative Director — United States
Project Details
Client
Temulawak
Country
Indonesia
Service
Food Packaging Design
Industry
Food & Beverage
Tags
food-packagingturmericsuperfoodkraft-pouchindonesia
Food Packaging Design
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